TG 002: Behind the Fashion: The Bohme Boutique Story


How did Vivien Bohme go from $600,000 IN DEBT — to building a FASHION EMPIRE?

In this Thrive Gorgeous Podcast episode, you’ll hear the story of Vivien Bohme, how she overcame financial failures and, along with her sister Fernanda, built a hugely popular clothing store, Bohme Boutique. Currently, there are 20 locations of Bohme stores in the United States. Listen to their techniques to evolve and grow their business.

Vivien offers advice to women on whether or not you should go into business with family, and lets you know if starting a retail store is a good idea or not.

Plus, she reveals some great upcoming fashion trends you’ll want to watch for!

Press play to listen to the episode, and see the Show Notes below.

Enjoy the show!

Thrive Gorgeous Podcast 002 Vivien Bohme


-“You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future.” -Steve Jobs
-She recommended the book, The 4-Hour Work Week
-Vivien says “You gotta love what you’re doing.”
-She recommends avoiding retail and going into the tech industry. “Retail is old school.”
-Observe and know you’re customers.
-If you work in fashion, you have to get your supply chain tight and efficient.
-You have to be willing to adapt and evolve.
-You have to hustle!
-Listen for her fashion forecast.

More about Vivien:
Vivien Bohme is co-founder and CEO of Bohme Boutique, a clothing retailer for fashion-forward women. After coming to the United States from Rio de Janeiro with her sister, Fernanda, Vivien turned her fashion startup into an Inc 500 fastest growing company. She currently resides in Saratoga Springs, UT with her husband and five children.

I hope you enjoyed this episode! Lots more inspiring interviews to come.

Outfit & Makeup Details! (When I post a photo or video, I’m often asked to share what I’m wearing. Here are the details:)

Blouse: Forever 21
Earrings: Here
Lipstick: “Tiramasu” and “Sugar Pie
Necklace: Here

Have a tremendous day!

Love, Jenny

002 Jenny Kay Provance

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P.S. If you missed episode #1 of the Thrive Gorgeous Podcast, listen here.


About Author

Jenny Kay Provance is a professional makeup artist and fashion blogger at Live She's a TV spokesmodel and has appeared on several television commercials.

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